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Title details for Advertising Overload by Duchess Harris - Available

Advertising Overload

by Duchess Harris
ebook
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Media outlets rely on advertising for financial support, but in many cases it's becoming more difficult to determine where the news ends and advertising begins. Advertising Overload takes a closer look at the encroachment of sponsored content and paid advertisements in areas where consumers might not expect to see them, as well as the ways that companies use collected data to push targeted advertising at consumers. Easy-to-read text, vivid images, and helpful back matter give readers a clear look at this subject. Features include a table of contents, infographics, a glossary, additional resources, and an index. Aligned to Common Core Standards and correlated to state standards. Core Library is an imprint of Abdo Publishing, a division of ABDO.
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Series: News Literacy Publisher: Abdo Publishing Company

OverDrive Read

  • ISBN: 9781532152757
  • Release date: December 5, 2017

PDF ebook

  • ISBN: 9781532151736
  • File size: 12689 KB
  • Release date: December 5, 2017
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Formats

OverDrive Read
PDF ebook

subjects

Juvenile Nonfiction Language Arts Sociology

Languages

English

Levels

Lexile® Measure:920
Text Difficulty:4-5

Media outlets rely on advertising for financial support, but in many cases it's becoming more difficult to determine where the news ends and advertising begins. Advertising Overload takes a closer look at the encroachment of sponsored content and paid advertisements in areas where consumers might not expect to see them, as well as the ways that companies use collected data to push targeted advertising at consumers. Easy-to-read text, vivid images, and helpful back matter give readers a clear look at this subject. Features include a table of contents, infographics, a glossary, additional resources, and an index. Aligned to Common Core Standards and correlated to state standards. Core Library is an imprint of Abdo Publishing, a division of ABDO.
Expand title description text
Juvenile Nonfiction Language Arts Sociology